How to traffic to Sizmek MDX

When trafficking to Sizmek MDX there are a few things to take note of, especially with how information is passed across from Symphony. Let's go through these check points together.

Campaign setup

When you create a campaign or edit an existing one there will be an option for you to select the primary adserver and if you wish to have cost information exported to the adserver (this is optional, so simply untick it if you do no want cost information sent across).

Placement / package creation or modification

One very important thing to remember when trafficking is to ensure that the creative type is correct. Once you have trafficked from Symphony to Sizmek MDX you will not be able to change this attribute.

The other point mentioning here is that the creative type is also connected to the tracking type. The tracking type helps determines the type of adtag that will need to be generated. To configure these settings you will need to navigate to the traffic tab from within the placement or package. Then from the drop-down select the correct option depending on the creative type. 

For example if you have a creative type of video, then your tracking type should also be video.

The next step will be the placement type, so if we continue using video as the example, then we would select In Stream Video.

Once you are happy with your configurations, then click on add. Remember in order to traffic an item it needs to be in a confirmed status (red). Only then will it appear in the campaign trafficking tab.